|National Alliance on Mental Illness
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(800) 950-NAMI; firstname.lastname@example.org
Mental Illness Awareness Week, Oct. 5-11, 2014
MIAW community activities depend on advance promotion and media relations. NAMI's Public Relations and Marketing Tool Kit offers comprehensive advice and tools.
Remember to plan ahead. Many NAMI affiliates begin planning in June, but some events take longer, Press releases, op-eds and letters to editors should be submitted at least two weeks before an event, not counting other publicity.
NAMI's Mental illness: Facts and Numbers fact sheet is a standard reference used in preparing MIAW materials, along with fact sheets for specific diagnoses.